Question:  Please share a brief description of mission, objectives and community served: 



In an increasingly fragmented world, pop culture is a universal language with which we can build connections. Since opening in 2000, we have worked hard to preserve pop culture history for future generations, create community with engaging programs and events, and inspire the next generation of creative risk takers with our education programs.

Pop culture does more than entertain and inform. When thoughtfully examined, movies, television, games, and music can help young people see themselves as creative individuals — providing them accessible points of entry to complex ideas of their own. Each year, thousands of students of all ages develop their own creativity through MoPOP’s educational opportunities, exhibitions, and community outreach programs. We work with over 150,000 youth/year and through our Access programs, we work directly with nonprofits like Mary’s Place, YouthCare, and more to ensure that our programs are serving those farthest from opportunity.

Question:  Please provide information regarding the demographics of the people you serve, including race/ethnicity, gender, sexual orientation, age, education, income level, etc.: 

Answer:  Our audience demographics are as follows (in comparison to Seattle demographics based on the US Census Bureau data from July 1, 2019): 54.6% Western European (Seattle 64.5%), 13.12% Hispanic or Latino (Seattle 6.6%), 16% Asian (Seattle 15.1%), 6% Black or African American (Seattle 7%), 2% American Indian, Alaska Native, Pacific Islander, or Native Hawaiian (Seattle 0.9%). Our visitors are 57% female and 43% male (Seattle 49.6% female). MoPOP enjoys a broad age range of visitors: 22% are 19 and younger, 22% are between 20-35, 20% are between 36-45, 23% are between 45-55, and 13% are 56+.  37% of our visitors reside in King County, 55% of our visitors reside in Washington State, 90% of our visitors reside in the United States, and 10% of our visitors are from non-US countries. Demographic data provided by Axiom from a sample of 2019 visitor information.


Question: Organization Size (number of paid staff and volunteers):



      114 paid staff

      198 volunteers


Question: Please provide a summary of your budget for the current fiscal year:


     Total budget: $16.891 M
     Total income: $12.637 M
     Total expenses:  $16.981 M


Question: What is the breakdown of your income sources (percentage received from individuals, corporations, foundations, government, earned income, etc.)?


      Individuals - 1.37%

      Sponsorships – 3.87%

      Special Events – 6.01%

      Corp, Foundation, Gov – 2.38%

      Earned Income - 86.36%


Question: How will you use our $10,000 donation? Please be specific, for example: 



Your donation would provide money for our Community Access Program and Sensory Friendly program.

The funds would enable our Community Access Program (CAP) to work with 25 nonprofits and reach over 2,000 individuals. CAP Eligible nonprofits serve the following populations: Indigenous peoples, Refugees and immigrants, including undocumented immigrants, BIPOC in need (including but not limited to Black, Latinx, API, and South Asian people), LGBTQ identified youth, Homeless and low-income youth and adults, Disabled and neuroatypical youth and adults, Survivors of abuse, and formerly incarcerated youth and adults.

The donation would enable CAP partners to receive free tickets to the museum for use by anyone in the organization’s client base and by accompanying staff members, 2 free group visits, interactive museum experiences (e.g. tours, workshops, art activities, etc.), use of MoPOP’s event spaces for community gatherings, funding for transportation to the museum, and free passes to public programs and events (e.g. Sound Off!, Pop+, Movies at MoPOP, etc.)

The money would also help grant access to 800 individuals to our Sensory Friendly Program. Sensory Friendly programs welcome anyone who can benefit from a low-sensory environment to enjoy the museum before we open to the public.